{"id":1868,"date":"2024-04-15T09:51:26","date_gmt":"2024-04-15T07:51:26","guid":{"rendered":"https:\/\/www.uaace.org\/?page_id=1868"},"modified":"2026-06-19T22:26:36","modified_gmt":"2026-06-19T20:26:36","slug":"module-1-strategic-and-crisis-management-for-university-leaders","status":"publish","type":"page","link":"https:\/\/www.uaace.org\/?page_id=1868&lang=en","title":{"rendered":"Module 1. Strategic and crisis management for university leaders."},"content":{"rendered":"<p style=\"text-align: right;\"><span style=\"font-size: 12pt;\"><a href=\"https:\/\/www.uaace.org\/?page_id=1226\"><span style=\"text-decoration: underline; color: #3366ff;\">\u041d\u0430\u0442\u0438\u0441\u043d\u0456\u0442\u044c \u0441\u044e\u0434\u0438, \u0449\u043e\u0431 \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u043d\u0443\u0442\u0438 \u043c\u0430\u0442\u0435\u0440\u0456\u0430\u043b\u0438 \u0443\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u043e\u044e \/<br \/>\nClick here to view the materials in Ukrainian\u00a0<\/span><\/a><\/span><\/p>\n<h1><span style=\"font-size: 18pt;\"><b>Module 1. Strategic and crisis management for university leaders.<\/b><\/span><\/h1>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Universities today operate within a dynamic and often turbulent global landscape. Technological advancements, a competitive funding environment, and a growing emphasis on social justice issues are just a few factors reshaping the higher education landscape. Student demographics are also shifting, with a rise in non-traditional learners and a more diverse student body. These trends necessitate a proactive approach from university leaders, one that goes beyond simply reacting to external pressures.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Unforeseen crises, from natural disasters to public relations scandals, can erupt at any moment. To safeguard your university&#8217;s reputation and ensure its continued operation, crisis management strategies are paramount. We&#8217;ll delve into effective communication techniques, crisis response protocols, and methods for fostering institutional resilience. By mastering both strategic and crisis management, university leaders can not only steer their institutions towards a prosperous future but also weather unexpected storms with composure.\u00a0 This comprehensive approach empowers you to create a thriving academic environment where students, faculty, and staff can flourish.<\/span><\/p>\n<p><!--more--><\/p>\n<p><!--nextpage--><\/p>\n<h2><span style=\"font-size: 14pt; color: #000000;\"><b>About leadership<\/b><\/span><\/h2>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Universities are complex ecosystems, brimming with potential and brimming with challenges. At the heart of this potential lies effective leadership.\u00a0 University leaders, from presidents to deans, department chairs, and program directors, play a pivotal role in setting the vision, fostering a culture of innovation and excellence, and ultimately, shaping the minds of tomorrow&#8217;s leaders and thinkers.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><span style=\"color: #00ccff;\"><a style=\"color: #00ccff;\" href=\"https:\/\/www.youtube.com\/watch?v=ioDUMkTopcs&amp;list=WL&amp;index=9&amp;ab_channel=AmericasBusinessChannel\"><b><span style=\"color: #3366ff;\">Strategic Organizational Leadership | Issam Ghazzawi | IBS Americas MasterClass Series<\/span><\/b><\/a><\/span><span style=\"font-weight: 400;\"> Issam Ghazzawi emphasizes the importance of strategic leadership for long-term success. The author argues that key aspects of strategic leadership, like influencing decisions and adapting to the environment, can be leveraged to build trust. By effectively guiding followers towards a shared purpose, strategic leaders can create a foundation of reliability and confidence, ultimately contributing to organizational well-being.<\/span><\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.youtube.com\/watch?v=CM-yJF11nok&amp;list=WL&amp;index=3&amp;ab_channel=DavidHorsager\"><b>University Leaders on How To Cascade A Culture Of Trust | The Trusted Leader Show<\/b><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">In the dynamic world of higher education, strategy serves as a compass for university leaders.\u00a0 It allows you to navigate complex challenges, chart a course for future success, and ensure the institution is fulfilling its mission. And because of the pivotal role of strategy, there is a necessity to create it thoughtfully.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.youtube.com\/watch?v=EvvnoNAUPS0&amp;list=WL&amp;index=6&amp;ab_channel=arthsastra\"><b>Keynote on Strategy By Michael Porter, Professor, Harvard Business School<\/b><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">This article explores strategic management, drawing insights from a video by Jack Militello, a professor at the University of St. Thomas.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.youtube.com\/watch?v=8HZQvykaoW8&amp;list=WL&amp;index=8&amp;ab_channel=EdwardShehab\"><span style=\"font-weight: 400;\">How to Develop a Strategic Plan | Easy Step by Step Guide<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">The speaker, Edward Chihab, breaks down the process into several steps. First, you need to understand your organization&#8217;s values. What are the core principles that guide your organization? Once you know your values, you can develop a vision statement that describes what you want your organization to be in the future. The vision statement should be realistic and achievable.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Next, you need to consider your stakeholders. Who are the people who are affected by your organization? What are their needs and expectations? Once you know your stakeholders, you can develop a mission statement that describes how your organization will create value for them.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Finally, you need to develop a plan to achieve your vision. This plan should include specific goals and objectives that can be measured.<\/span><\/p>\n<p><!--more--><\/p>\n<p><!--nextpage--><\/p>\n<h2><span style=\"font-size: 14pt; color: #000000;\"><b>Crisis<\/b><\/span><\/h2>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Organizational crises can strike like a sudden storm, threatening a company&#8217;s reputation, finances, and even its future.\u00a0 For decades, researchers have analyzed crises and how organizations manage them, uncovering valuable insights. However, this research has often been fragmented, hindering our understanding of the bigger picture.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.youtube.com\/watch?v=ityyNLyk4yU&amp;list=WL&amp;index=29&amp;ab_channel=OrganizinginTimesofCrisis\"><span style=\"font-weight: 400;\">Crisis Management: An Introduction and Overview<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">This lecture is about crisis management. The speaker, Marcus Ryland, introduces different types of crisis, outlines key characteristics of a crisis situation, and explores the crisis management process. He also discusses the link between crisis management and strategic management.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">The lecture starts with the definition of crisis. A crisis is a rare and unusual event that threatens public security and well-being. It is characterized by ambiguity of cause and effect and means of resolution. The speaker mentioned the Chernobyl nuclear meltdown as an example of a crisis.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">The lecture then explores different types of crisis. Crises can be categorized by origin (internal or external) and cause (natural\/technical or human\/organizational). The speaker uses Enron as an example of an organizational crisis and Chernobyl as an example of a technical crisis.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.youtube.com\/watch?v=sxudMfDF0Bo&amp;list=WL&amp;index=33&amp;ab_channel=RicardoVargas\"><span style=\"font-weight: 400;\">Crisis Management in Six Steps with Ricardo Vargas<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">According to the video Crisis Management in Six Steps with Ricardo Vargas by Ricardo Vargas, a speaker on project management, risk management, and crisis management, crisis management is an iterative process that involves six steps and four key characteristics.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">The six steps to manage a crisis are: Awareness, Evaluation, Decision, Action, Feedback, Learning<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">The four key characteristics that are important for crisis management are: Flexibility, Empathy, Communication, Leadership<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/journals.sagepub.com\/doi\/full\/10.1177\/0149206316680030\"><b>Crises and Crisis Management: Integration, Interpretation, and Research Development<\/b><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">It proposes a unifying framework for crisis management, drawing on diverse fields like strategy, organizational behavior, public relations, and corporate communication.\u00a0<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.youtube.com\/watch?v=6VTmHSfMI7U&amp;list=WL&amp;index=28&amp;ab_channel=GreatLearning\"><span style=\"font-weight: 400;\">Crisis Management | What is Crisis? | Types of Crisis | Great Learning<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">The video outlines the different phases of crisis management, which include mitigation, preparedness, response, and recovery. The speaker also details the four types of crises: natural, confrontational, malice, and human-made disasters.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Crisis management is important because it helps organizations to minimize the damage caused by a crisis and to recover more quickly. Public relations also plays a vital role in crisis management, as it helps to shape the public&#8217;s perception of the organization during a crisis.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.youtube.com\/watch?v=bBGbqwTihC4&amp;list=WL&amp;index=30&amp;ab_channel=MilkenInstitute\"><span style=\"font-weight: 400;\">Crisis Management and Communications<\/span><\/a><\/span><\/p>\n<p><!--more--><\/p>\n<p><!--nextpage--><\/p>\n<h2><span style=\"font-size: 14pt; color: #000000;\"><b>Strategic and Crisis Management<\/b><\/span><\/h2>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.youtube.com\/watch?v=tL0OK1nFXiY&amp;list=WL&amp;index=10&amp;ab_channel=UniversityofSt.Thomas%7CMinnesota\"><span style=\"font-weight: 400;\">Strategic Management Theories and Practices by Jack Militello<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Militello defines strategic management as the course of action an organization takes to gain a competitive advantage and create value for itself and its stakeholders.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Militello outlines three primary strategic management approaches: Classical Approach, Emergent Approach and Systems Approach<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">By understanding these core concepts and frameworks, organizations can develop and implement effective strategic management practices, driving long-term success and sustainable value creation.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.youtube.com\/watch?v=kWG5-Umawxo&amp;list=WL&amp;index=23&amp;ab_channel=ILXGroup\"><span style=\"font-weight: 400;\">ILX Group Crisis management<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">The speaker, Nick, is giving a presentation to a group of people about the psychology of crisis and how to deal with it. This session is not about building disaster recovery plans or mitigation points. Instead, it focuses on what you need to do in the moment of a crisis.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Nick then goes over different types of crises, including slow crisis and fast crisis. He also shares some tips on how to manage a crisis, such as prioritizing preparation and delegating tasks to others.\u00a0<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/journals.sagepub.com\/doi\/10.1177\/2394901514562302?icid=int.sj-full-text.similar-articles.9\"><b>Strategic Management and Crisis Communication Interdependence in the Global Context: A Preliminary Investigation<\/b><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Effective communication is a cornerstone of any successful organization, but in the complex world of global business, its importance takes on a new dimension. This research explores the critical link between communication, crisis management, and strategic decision-making, particularly in the face of unforeseen events.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">The study highlights the potentially severe consequences that companies can face due to a lack of preparedness in communication and crisis management. It emphasizes the interdependence of these two aspects, emphasizing that they must be treated as a single, strategic entity within the global context.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/link.springer.com\/article\/10.1057\/s41299-022-00156-6\"><b>Optimizing the Organizational Crisis Communication Portfolio<\/b><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Researchers compared different communication strategies across two simulated crisis scenarios: one internal and one external. Participants were randomly assigned to scenarios and then exposed to a sequence of six communication strategies, rating the organization&#8217;s reputation at each stage.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/scholarworks.waldenu.edu\/cgi\/viewcontent.cgi?article=12288&amp;context=dissertations\"><span style=\"font-weight: 400;\">Crisis Management Strategies for Sustaining Organizations Crisis Management Strategies for Sustaining Organizations During a Crisis<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Public relations directors play a crucial role in safeguarding an organization&#8217;s reputation, especially during times of crisis. A well-defined crisis management plan can be the difference between an organization weathering the storm and suffering lasting damage. This article explores the strategies employed by public relations directors to maintain an organization&#8217;s reputation and profitability in the wake of a crisis.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/IJMPB-10-2020-0306\/full\/html\"><b>Crisis management process for project-based organizations<\/b><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Project-based organizations (PBOs) face a unique set of challenges when navigating crises. This article delves into the crisis management process for PBOs, proposing a comprehensive model and key propositions.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Understanding the Crisis Management Process:<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">This study utilizes a conceptual approach, drawing insights from a thorough literature review encompassing over 170 publications across qualitative, quantitative, and theoretical research.\u00a0<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><a href=\"https:\/\/www.youtube.com\/watch?v=iNBgACBA1-s&amp;list=WL&amp;index=21&amp;ab_channel=CXOTALK\"><span style=\"font-weight: 400;\">Using Data Science for Crisis Management<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">In this video Anthony Griffin Yano, the chief data scientist at Dun &amp; Bradstreet, and David Bray, the director of the Geotech Center at the Atlantic Council, discuss the challenges of using data science in a crisis, such as the constantly changing nature of the data and the difficulty of getting accurate information. They also discuss some of the ways that data science can be used to help manage crises, such as by tracking the spread of a disease or identifying areas that need assistance.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">In conclusion, effective leadership is paramount for universities navigating a complex and ever-changing landscape. By mastering both strategic planning and crisis management, university leaders can cultivate a thriving academic environment where students, faculty, and staff flourish. Importantly, these leadership skills are not separate endeavors. A well-defined strategic plan empowers leaders to anticipate challenges and build resilience, while effective crisis management safeguards the university&#8217;s reputation during unforeseen events, allowing it to stay on course towards its strategic goals. By embracing this comprehensive approach that integrates both strategic and crisis management, university leaders can ensure their institutions not only survive but thrive in the dynamic world of higher education.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041d\u0430\u0442\u0438\u0441\u043d\u0456\u0442\u044c \u0441\u044e\u0434\u0438, \u0449\u043e\u0431 \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u043d\u0443\u0442\u0438 \u043c\u0430\u0442\u0435\u0440\u0456\u0430\u043b\u0438 \u0443\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u043e\u044e \/ Click here to view the materials in Ukrainian\u00a0 Module 1. Strategic and crisis management for university leaders. Universities today operate within a dynamic and often turbulent global landscape. Technological advancements, a competitive funding environment, and a growing emphasis on social justice issues are just a few factors reshaping [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1868","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.uaace.org\/index.php?rest_route=\/wp\/v2\/pages\/1868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.uaace.org\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.uaace.org\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.uaace.org\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.uaace.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1868"}],"version-history":[{"count":2,"href":"https:\/\/www.uaace.org\/index.php?rest_route=\/wp\/v2\/pages\/1868\/revisions"}],"predecessor-version":[{"id":1902,"href":"https:\/\/www.uaace.org\/index.php?rest_route=\/wp\/v2\/pages\/1868\/revisions\/1902"}],"wp:attachment":[{"href":"https:\/\/www.uaace.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}